Whether it's in the pool, sea, lido, lake or river, our mission is to inspire people to swim - and to bring you the swimsuits and gear that make every moment in the water better. Speedo use the most advanced materials and designs to allow everyone - from Olympic Gold Medalists, to fitness swimmers, beachgoers and children learning to swim - to get the most from their swim. We were the first to use nylon in swimwear in 1957, first to introduce chlorine resistant fabric in 1994 and we launched Shapeline the first almost made to measure sculpting suits in 2010.